After spotting this, I felt it necessary to introduce a new feature to Concept: “Mobius”. Consider this post the debut of “Chip’s Photo Album” (working title). If we spot something cool, surprising or even odd relating to Sonic, that’ll fit the criteria nicely.
This is a 2012 ad found at the Sega’s Joypolis amusement park in Tokyo (think GameWorks in Japan only bigger). You gotta wonder why it took so damn long for this to happen.
(For those who are unaware, Sonic’s American penchant for snacking on chili dogs was adopted into the Japanese canon in 2004. He still wasn’t seen eating them, however, until Sonic and the Black Knight [they were in Unleashed, though].)
And, yes, “America’s Drive-In" is and has been missing a golden opportunity.